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Residential Care Home Owners: Stop Paying Massive Referral Fees for Unknown Prospects

Build a predictable, high-quality referral pipeline with a dedicated local marketing partner who actually represents your home.

CALL OR TEXT BRANDON NOW
Direct Line: (916) 406-4471 | Fast Response Guaranteed

The Problem with Traditional Senior Placement Agencies

As a residential care home owner, you manage staffing, resident care, facility upkeep, and compliance. When a bed opens up, you are forced to rely on referral agents who charge upwards of 80% to 100% of the first month's rent—often with zero transparency.

Ask Yourself These Questions:
  • Are you paying thousands in placement fees without knowing how the lead was qualified?
  • Do placement agents disappear the second they send a prospect over?
  • Are you receiving inquiries that are completely wrong for your home’s care capabilities?
  • Is anyone actively marketing your specific home in the local community?
Brandon - Pathways Senior Solutions

Meet Brandon — Your Hands-On Marketing Partner

At Pathways Senior Solutions, we flip the traditional placement model on its head. Instead of acting as a third-party broker who sends a lead and disappears, Brandon becomes an active, dedicated extension of your business.

Brandon works directly with care home owners across Placer, Sacramento, Yolo, and Bay Area counties to represent your facility specifically—connecting you directly with families, hospital discharge planners, social workers, and local healthcare networks.

What We Bring to Your Care Home

Client & Prospect Vetting

We interview prospective residents and families upfront to ensure their care requirements, budget, and culture fit your specific home before a tour ever happens.

Local Relationship Building

We establish direct referral networks with hospital discharge planners, social workers, senior centers, and local churches across Northern California.

Targeted Digital & Local Marketing

We manage and execute local outreach campaigns, social media promotion (Facebook & Instagram), and email updates focused entirely on filling your vacancies.

On-the-Ground Representation

We host open houses, represent your home at local community events, and handle direct neighborhood networking on your behalf.

Why Home Owners Make the Switch

  • Predictable Costs: Keep significantly more revenue per resident compared to standard placement commissions.
  • Consistent Pipeline: Stop waiting for the phone to ring—build lasting community relationships that generate ongoing inquiries.
  • Higher Quality Fits: Reduce turnover by admitting residents whose care needs align with your capabilities.
  • Full Transparency: Regular updates, clear communication, and a dedicated partner fighting for your business.

Serving Care Homes Across Northern California

Based in Roseville, CA, Pathways Senior Solutions provides hands-on marketing representation and consulting for residential care homes throughout:

Placer County Sacramento County Yolo County Roseville Rocklin Granite Bay Lincoln Sacramento Folsom Elk Grove Davis Bay Area Counties

Ready for a Smarter Approach to Filling Your Beds?

Let's schedule a brief 15-minute conversation about your home, your current occupancy goals, and how we can build a consistent referral flow together.

Call or Text Brandon: (916) 406-4471

Pathways Senior Solutions, LLC
Compassionate Support & Dedicated Advocacy for Senior Care Facilities